We help global platforms and brands navigate telco partnerships, mobile VAS, and localized execution across Africa and emerging markets.
Leadership experience: Prior to founding Swash Digital, our team led product and delivery for platforms reaching 120M+ mobile consumers across West Africa, built AdTech infrastructure for global brands, and structured telco partnerships across Nigeria, Ghana, and Ivory Coast. We bring this expertise to every emerging markets engagement.
Capabilities
Deep experience in mobile-first markets, telco partnerships, and on-ground execution — not just theory.
SMS/USSD campaigns, mobile wallet integrations, ad tech platforms, and engagement systems built for mobile-first markets.
Navigate carrier relationships, negotiate zero-rating agreements, and structure data bundle partnerships.
Consumer promotion platforms, retail activation tools, and trade engagement systems for fast-moving consumer goods.
Regulatory navigation, local compliance, on-ground partnerships, and market-specific go-to-market strategy.
How we partner
Understand your objectives, target markets, and current capabilities.
Map the carrier landscape, regulatory requirements, and partnership opportunities.
Launch a focused pilot to validate assumptions and build carrier relationships.
Expand across markets with proven playbooks and established partnerships.
Investment
Emerging markets work is fundamentally different from fixed-scope Canadian projects. Telco negotiations, regulatory navigation, and performance-based outcomes require flexible partnership structures.
Custom scoped
Revenue-share and performance models available
Frequently asked
Our leadership team has shipped platforms across Nigeria, Ghana, Ivory Coast, and Kenya. We have established relationships with major telcos and understand the regulatory landscape in West Africa.
Unlike our fixed-price Canadian services, emerging markets work is custom scoped. We offer revenue-share and performance-based models for strategic partnerships. This aligns incentives and ensures we are invested in your success.
Yes. We have direct experience structuring zero-rating agreements, carrier billing partnerships, and data bundle deals with major African telcos. We can either lead negotiations or support your team.
We have a network of trusted partners across West Africa for on-ground execution. For larger engagements, we can embed a local team or work alongside your existing presence.
This expertise comes from our leadership team's prior experience building platforms that reached 120M+ mobile consumers across West Africa. At Swash, we bring this depth of knowledge to every engagement.
We partner with global platforms entering African markets, FMCG brands running mobile engagement campaigns, and technology companies building mobile-first products for emerging markets.
A 30-minute call to understand your objectives, target markets, and how we might partner.
Usually available within 2-3 business days
